Slovenian tourism workshop marking the Slovenian National Day at Expo Dubai 2020

A series of events and presentations at the Slovenian pavilion at Expo 2020 Dubai is taking place these days with an emphasis on the celebration of the Slovenian National Day.

The workshop highlights Slovenia as a green, boutique and safe country

As an accompanying event to mark the National Day, the central workshop of Slovenian tourism organized by the STB was held in Dubai. This was the third in a series of tourism B2B events to promote Slovenia as a tourist destination at the Expo. Over 70 tourism industry representatives from Slovenia and the United Arab Emirates (UAE) gathered at the One & Only Royal Mirage Hotel with the common goal of finding new business opportunities. The participants were greeted by Ksenija Flegar, Acting Director General of the Directorate for Tourism at the Ministry of Economic Development and Technology, and Ilona Stermecki, M.Sc., acting director of the STB.

Ilona Stermecki added: "I am glad that we have successfully conducted the third of four planned workshops of Slovenian tourism within Expo, which aim at bringing potential business partners closer to Slovenia's diverse offer and present it as a sustainable and safe destination in the heart of Europe. These events importantly contribute to maintaining and expanding business links with key travel agencies, tour operators and the media from the UAE and the wider region. We expect that more than 150 business partners in total will attend these four workshops."

20 Slovenian tourism providers presented green, boutique and safe experiences in Slovenia to individual travel agents and tour operators from the UAE. Among Slovenian tourism providers were accommodation providers (Bled Rose Hotel, JGZ Brdo, Radisson Blu Plaza Ljubljana, Saksida Estate, Sava Hotels & Resorts, Sicom Hotels & Resorts), travel agencies and tour operators (Between TMC, Burjatik, Eupro, Happy Tours, Intours DMC, Kompas, Luxury Slovenia, Palma, PassSport Europe, Polka Dot Cycling, Promet T&T), destinations (Portorož and Brda) and the Association of Historic Towns. Business partners have shown great interest in Slovenia, with the regular flydubai flight connection, which currently connects Ljubljana and Dubai four times a week, being of great importance. The coastal towns, the Istrian hinterland, the wine-growing regions and the mysterious Karst and the Mediterranean were highlighted with a video presentation and a dance performance.

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